Privacy policy

Effective Date: July 2025

1. Introduction
Moody Blue Clothing ("we", "us", or "our") operates the website www.moodyblueclothing.co.uk (the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. We are committed to protecting your personal data in compliance with the UK General Data Protection Regulation (UK GDPR) and other applicable data protection laws.

2. Information We Collect
We collect the following types of information:
- Personal Data: Name, billing and shipping address, email address, phone number, payment information, and other identifiers you provide.
- Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our website.
- Usage Data: Information about how you use our website, products, and services.
- Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.

3. How We Collect Your Information
We collect information:
- Directly from you when you provide it to us via website forms, purchases, account registration, or customer service.
- Automatically as you navigate through the site using cookies, log files, and other tracking technologies.
- From third parties such as payment processors, analytics providers, and advertising partners.

4. Use of Your Information
We use your information to:
- Provide, operate, and maintain our website and services.
- Process and fulfill your orders, including managing payments and deliveries.
- Communicate with you, including sending order updates, customer service, and marketing communications (with your consent where required).
- Improve our products, services, and website functionality.
- Detect and prevent fraud and other prohibited or illegal activities.
- Comply with legal obligations.

5. Legal Basis for Processing
We process your personal data based on:
- Your consent where required.
- The necessity to perform a contract with you.
- Compliance with legal obligations.
- Our legitimate interests, such as improving our services and ensuring security, balanced against your rights.

6. Data Sharing and Disclosure
We may share your information with:
- Service providers and partners who perform services on our behalf, such as payment gateways, shipping companies, IT service providers, and marketing partners.
- Law enforcement or regulatory authorities as required by law or to protect rights and safety.
- Other third parties only with your consent or as described in this policy.

7. International Data Transfers
Your information may be transferred to and maintained on servers located outside the UK or EEA. We ensure appropriate safeguards are in place to protect your data in accordance with UK GDPR requirements.

8. Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

9. Data Retention
We retain your personal data only as long as necessary for the purposes outlined in this Privacy Policy, or as required by law.

10. Your Rights
You have the right to:
- Access, correct, or update your personal data.
- Request erasure of your personal data under certain circumstances.
- Object to or restrict the processing of your data.
- Withdraw consent where processing is based on consent.
- Request data portability.
- Lodge a complaint with a supervisory authority.

To exercise these rights, please contact us at customerservice@moodyblueclothing.co.uk.

11. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience, analyse site usage, and assist with marketing efforts. For detailed information, please review our Cookie Policy.

12. Children’s Privacy
Our website and services are not directed to children under 16 years of age. We do not knowingly collect personal data from children under 16. If you are a parent or guardian and believe your child has provided us with personal data, please contact us.

13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on our website and updating the effective date. You are advised to review this Policy periodically.

14. Contact Us
If you have questions or concerns about this Privacy Policy, please contact us at:

Moody Blue Clothing
Unit 11 Meridian Business Village
Liverpool, L24 9LG
Email: customerservice@moodyblueclothing.co.uk